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Blog

The New Logo from Instagram Marks the Beginning of the End of “Flat Design”

March 8, 2016 By Matt S. Smith, MBA

Instagram logo starts with a detailed logo, Skeumorphism then skip flat design to a new design concept.

Contrary to social media and news reports, the new logo from Instagram challenges a core ethos of Flat Design.

Filed Under: Branding, Design

Reinventing an Icon: 3 Lessons Learned from the New Converse Chuck Taylor II

July 24, 2015 By Matt S. Smith, MBA

Black Converse Chuck Taylor II in a black box

Chuck Taylors are the most iconic shoe that nobody wears. That’s all about to change. Yesterday Converse lit up social media by announcing their first revamp of the original Chuck Taylor shoe since its introduction in 1917. As a fan of the shoe, I spent about 20 minutes studying their website (which is pretty legit) […]

Filed Under: Design Tagged With: Brand Strategy, Branding, Business, Design, Jeep, Product Market Fit, Social Media, Strategy, Technology

6 Reasons Why LinkedIn Sucks. As Told Through Memes.

June 18, 2015 By Matt S. Smith, MBA

Man and woman waiting to enter a job interview

1. Creeping is okay once you put a tie on. I never thought about this until I talked to my female intern. She told me that all of these guys who she has never met wanted to be her “professional friend.” It made me think of LinkedIn in a totally new way. We know that everyone […]

Filed Under: Worky Worky

8 Logos that Should Have Been Better

May 28, 2015 By Matt S. Smith, MBA

Smith House Design Blog: Logos That Should Have Been Better

I am obsessed with logos. Most people glide through their day with their eyes skipping around signs, ads, and storefronts and think nothing of the logos. Me? I get really emotional. I want to clap when I see good design. When I see bad logos, a little part of me dies. Through it all, what baffles […]

Filed Under: Design

4 Concepts That Every Project Manager Should Know

May 14, 2015 By Matt S. Smith, MBA

Yellow Post it notes on a black desk

Most of your job will be defined by projects. How well you run those projects will define your career. So spend 10 minutes with me, and you’ll have a boost that will last for decades. I’m obsessed with how good ideas are executed. You know, how that “ah ha moment” matures into an actual thing. […]

Filed Under: Worky Worky Tagged With: Project Management

Internships: Computer Science, Marketing, Graphic and Web Design

January 7, 2015 By Matt S. Smith, MBA

Smith House Design has Internships, Computer Science, Marketing, Graphic and Web Design

smithHOUSE is a young Phoenix-based creative agency that focuses on branding, web, and mobile. We enjoy the sweet spot that is in the intersection of design, technology, and business. -AND- We need help. Your help. Work with us! We have 3 internship positions opening March 1, 2015: Computer Science / Web Development Internship | DOWNLOAD […]

Filed Under: Design

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