No, you are not crazy. Yes, algorithms are making your digital life more difficult.
It’s not enough to understand your audience and provide consistent content. In the digital age of marketing and influence, you are in a constant game with algorithms that change WHAT people see and WHY. Your posts on social media are sometimes never seen by the people who follow you, or even friends and family. Matt Smith shares stories and opens up the conversation about why algorithms swerve (two big big reasons) and what it means moving forward.